UGC skincare creative content
Optimized product pages
In the first month we delivered 5.5M+ ad impressions, 13,000 site visits, and 200+ orders — exceeding sales targets by over 300%.
Results
- 5.5M+Ad impressions across Jordan governorates
- 13,000Site visits — 30% above target
- 300%+Monthly order target exceeded — 200+ customers
- 62%Bounce rate — down from 86%
Overview
In digital marketing, especially thriving skincare, a brand's first launch month is a real test. What we achieved with a rising Jordanian skincare brand wasn't just a good start — it redefined the rules. We didn't just aim for visits or impressions; we targeted deep audience relationships and turning momentary interest into lasting loyalty through an integrated content and digital marketing strategy.
The Challenge
- Establish a new brand in a highly competitive market within just the first month.
- Convert ad interest and impressions into actual sales and lasting loyalty.
- Build a loyal customer base from launch without relying on intensive future campaigns.
The Approach
- Precise multi-platform targeting: smart budget distribution across Instagram, Snapchat, and Google.
- Authentic creative content: developed 44 diverse content pieces including UGC videos with influencers and experts.
- UX optimization: restructured product pages for easier information access and lower bounce rate.
- Value-focused creative: designs and videos highlighting real product benefits to drive immediate purchase.