Authentic skincare content videos
Daily campaign management dashboard
We exceeded the 550-order target to deliver 700 orders in one month through smart targeting, strong content, and daily campaign management — without discounts.
Results
- 700Actual orders vs. 550 target
- 23+Daily average orders
- $7.4Cost per order — below target
- 3.3ROAS — JOD per JOD spent on ads
Overview
In skincare, hitting sales targets isn't always easy — you compete with dozens of brands making the same promises to the same audience. New products, competing offers, and endless content flood customers daily. Our plan was 550 orders in one month. What happened exceeded expectations: we built daily momentum, steady orders, and 700 orders in just one month. Best of all, the campaign relied on smart targeting, strong content, and day-by-day management — not discounts.
The Challenge
- Achieve consistent daily orders without performance drops.
- Reduce cost per order while maintaining daily order volume.
- Raise average basket value and increase repeat purchase rates.
- Reach new audience segments effectively.
The Approach
- Restructured the campaign based on real first-month performance, focusing on authentic content from experts and pharmacists.
- Precise segment targeting: real audiences seeking skin solutions with continuous retargeting for every interested user.
- Smart daily campaign management: real-time performance monitoring and flexible budget allocation for optimal cost per order.
- Bundled offers marketing daily skincare routines to raise order value.
- Launched campaigns with authentic consumer-experience videos across multiple platforms.
- Improved site experience and checkout speed with daily retargeting for interested users.